Perception management is a critical public relations task and managing marketing communication is one of the key tasks for the corporate websites. Marketing Communication looks at companies operating in an "Internet-ized" world, and the challenges facing the public relations practitioners.
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Perception management is a critical public relations task and managing marketing communication is one of the key tasks for the corporate websites. Marketing Communication looks at companies operating in an "Internet-ized" world, and the challenges facing the public relations practitioners.
Read Less