This book takes an operational approach (as opposed to a Strategic one) focussing on the practical aspects of marketing such as analysing a market or evaluating a direct market campaign.
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This book takes an operational approach (as opposed to a Strategic one) focussing on the practical aspects of marketing such as analysing a market or evaluating a direct market campaign.
Read Less
Add this copy of Marketing: an Analytical Perspective to cart. $9.45, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1997 by Prentice Hall.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 750grams, ISBN: 9780133577570.
Add this copy of Marketing: an Analytical Perspective to cart. $9.81, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1997 by Prentice Hall.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 750grams, ISBN: 9780133577570.
Add this copy of Marketing: an Analytical Framework and Perspect to cart. $11.74, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1997 by Prentice Hall PTR.
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Seller's Description:
Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of Marketing: an Analytical Framework and Perspect to cart. $12.49, very good condition, Sold by Harry Righton rated 4.0 out of 5 stars, ships from Worcs, UNITED KINGDOM, published 1997 by Prentice Hall.
Add this copy of Marketing: an Analytical Framework and Perspect to cart. $50.12, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1997 by Prentice Hall.