An introduction to the scientific method as applies to market research and analysis. Dr. Lyndon O. Brown was Professor of Marketing and Advertising, Northwestern University; and Vice-President in charge of Research, Foote, Cone & Belding.
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An introduction to the scientific method as applies to market research and analysis. Dr. Lyndon O. Brown was Professor of Marketing and Advertising, Northwestern University; and Vice-President in charge of Research, Foote, Cone & Belding.
Read Less
Add this copy of Market Research and Analysis to cart. $73.09, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2008 by Wildside Pr.
