Designed for managerial communication courses at MBA level and executive training courses, this text covers the full range of communication issues a manager is likely to face in the coming decade, such as: how to write well, how to speak well, and how to devise a successful communication strategy. There are full chapters on: electronic communication; corporate ethics; audience analysis; meeting management; giving and receiving feedback; choosing media; style and tone; intercultural communication; and business and the press. ...
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Designed for managerial communication courses at MBA level and executive training courses, this text covers the full range of communication issues a manager is likely to face in the coming decade, such as: how to write well, how to speak well, and how to devise a successful communication strategy. There are full chapters on: electronic communication; corporate ethics; audience analysis; meeting management; giving and receiving feedback; choosing media; style and tone; intercultural communication; and business and the press. In addition, 16 end-of-chapter case studies, most of which were developed at Harvard Business School.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9780070270411.
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
