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Magnitude Scaling: Quantitative Measurement of Opinions

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Magnitude Scaling: Quantitative Measurement of Opinions - Lodge, Milton (Editor)
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The book is a good introduction, with practical examples and suggestions as to log-log plotting. There is even a footnote reminding one of the basic arithmetic of logarithms! There are examples, validity studies and several suggestions as to the value of line marking as a questionnaire response mode. In all a valuable informative addition to an important series. -- Quantitative Sociology Newsletter

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Magnitude Scaling: Quantitative Measurement of Opinions 1981, Sage Publications, Thousand Oaks

ISBN-13: 9780803917477

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