Luxury Brand Management in Digital and Sustainable Times

"As the demand for management know-how among luxury firms continues to grow, more and more business schools are also offering specialized programs for managing luxury brands. This comprehensive reference book will be essential for anyone looking to pursue a career in the expansive and global industry of luxurious products and services"-- Read More

"As the demand for management know-how among luxury firms continues to grow, more and more business schools are also offering specialized programs for managing luxury brands. This comprehensive reference book will be essential for anyone looking to pursue a career in the expansive and global industry of luxurious products and services"-- Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $27.00 Title: Luxury Brand Management in Digital and Sustainable Times by Michel Chevalier; Gerald Mazzalovo Publisher: Wiley Professional Development (P&T) Print ISBN: 9781119706281, 1119706289 eText ISBN: 9781119706304 Edition: 2021 4th edition Format: EPUB eBook	$27.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ