Drawing on newly researched sources in the archives of London Transport Museum and Transport for London, the book discusses and illustrates the different styles and themes emerging from the posters over the last hundred years. These include the contrasting approaches of commercial graphic designers and the group of modernist avantgarde artists commissioned by the Underground in the 1920s and 1930s; the use of posters to support the expansion of the Tube by attracting new audiences and selling an aspirational vision of ...
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Drawing on newly researched sources in the archives of London Transport Museum and Transport for London, the book discusses and illustrates the different styles and themes emerging from the posters over the last hundred years. These include the contrasting approaches of commercial graphic designers and the group of modernist avantgarde artists commissioned by the Underground in the 1920s and 1930s; the use of posters to support the expansion of the Tube by attracting new audiences and selling an aspirational vision of suburbia; the important role of women in the development of poster advertising both as designers and consumers; the different uses of the transport poster during two world wars; the changing fortunes of the poster in the postwar period; and the public view of posters from 1908 to the present day.
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New. 0853319847. *** FREE UPGRADE to Courier/Priority Shipping Upon Request ***-*** IN STOCK AND IMMEDIATELY AVAILABLE FOR SHIPMENT-Flawless copy, brand new, pristine, never opened--Text in English. 240 pp. With 312 ills. (272 col. ). 27 x 23 cm. --with a bonus offer--