Elvis Presley was a true icon of 20th century American culture, and from the beginning he entered into license agreements to use his name and likeness in connection with the marketing and sale of countless consumer goods. This new addition to the ABA Little Book series delves into the legal side of Elvis. So get all shook up, and enjoy this fun and intriguing look into the trials and tribulations of The King.
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Elvis Presley was a true icon of 20th century American culture, and from the beginning he entered into license agreements to use his name and likeness in connection with the marketing and sale of countless consumer goods. This new addition to the ABA Little Book series delves into the legal side of Elvis. So get all shook up, and enjoy this fun and intriguing look into the trials and tribulations of The King.
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