Liking Ike: Eisenhower, Advertising, and the Rise of Celebrity Politics

Liking Ike offers a behind-the-scenes look at how advertising agencies parternered with political strategists to involve celebrities in Dwight Eisenhower's presidential campaigns, setting the stage for future presidential contests. Read More

Liking Ike offers a behind-the-scenes look at how advertising agencies parternered with political strategists to involve celebrities in Dwight Eisenhower's presidential campaigns, setting the stage for future presidential contests. Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 180 Day Rental: $35.10 (Expires Jun 20, 2025) 365 Day Rental: $40.50 (Expires Dec 22, 2025) Buy eBook Lifetime Access: $53.99 Title: Liking Ike by David Haven Blake Publisher: Oxford University Press Academic US Print ISBN: 9780190278182, 0190278188 eText ISBN: 9780190278205 Edition: 2016 Format: EPUB eBook	$35.10 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ