" Recent advances in Web 2.0 technology enable new leadership processes and guidelines that can create great value for organizations. In this important new book--the first title in the new Brookings series on Innovations in Leadership--management expert Jackson Nickerson proposes a combination of processes and guidelines utilizing Web 2.0 technology, which he refers to as Web 2.1, that will not only lead and direct change in an organization but actually accelerate it. He calls this set of processes and guidelines " ...
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" Recent advances in Web 2.0 technology enable new leadership processes and guidelines that can create great value for organizations. In this important new book--the first title in the new Brookings series on Innovations in Leadership--management expert Jackson Nickerson proposes a combination of processes and guidelines utilizing Web 2.0 technology, which he refers to as Web 2.1, that will not only lead and direct change in an organization but actually accelerate it. He calls this set of processes and guidelines ""ChangeCasting,"" and it should be an important part of any organization's leadership toolkit. Leading Change in a Web 2.1 World provides fresh insights into why people and organizations are so difficult to engage in change. It explains how web-based video communications, when used in accordance with ChangeCasting principles, can be a keyway to building trust and creating understanding in an organization, thereby unlocking and accelerating organizational change. Nickerson introduces us to two Fortune 1000 firms facing dire economic and competitive circumstances. Both CEOs attempted extensive organizational change using web-based video communications, but one used ChangeCasting while the other did not--Nickerson details how ChangeCasting produced positive financial results for the former. He also discusses how ChangeCasting principles were used so successfully by the Barack Obama presidential campaign in 2008. The insights presented here will be invaluable to business executives, public officials, students of management and organizations, and anyone who needs to take organizational change from the drawing board to successful implementation and replication. "
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Add this copy of Leading Change in a Web 2.1 World: How Changecasting to cart. $14.02, very good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2013 by Brookings Institution Press.
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Add this copy of Leading Change in a Web 2.1 World: How Changecasting to cart. $15.88, good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2013 by Brookings Institution Press.
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2013, Globe Pequot Publishing Group Inc/Bloomsbury
Add this copy of Leading Change in a Web 2.1 World: How ChangeCasting to cart. $22.03, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2013 by Globe Pequot Publishing Group Inc/Bloomsbury.
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2013, Globe Pequot Publishing Group Inc/Bloomsbury
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2013, Globe Pequot Publishing Group Inc/Bloomsbury
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2013, Globe Pequot Publishing Group Inc/Bloomsbury
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Seller's Description:
Recent advances in Web 2.0 technology enable new leadership processes and guidelines that can create great value for organizations. In this important new book-the first title in the new Brookings series on Innovations in Leadership-management expert Jackson Nickerson proposes a combination of processes and guidelines utilizing Web 2.0 technology, which he refers to as Web 2.1, that will not only lead and direct change in an organization but actually accelerate it. He calls this set of processes and guidelines "ChangeCasting, " and it should be an important part of any organization's leadership toolkit. Leading Change in a Web 2.1 World provides fresh insights into why people and organizations are so difficult to engage in change. It explains how web-based video communications, when used in accordance with ChangeCasting principles, can be a keyway to building trust and creating understanding in an organization, thereby unlocking and accelerating organizational change. Nickerson introduces us to two Fortune 1000 firms facing dire economic and competitive circumstances. Both CEOs attempted extensive organizational change using web-based video communications, but one used ChangeCasting while the other did not-Nickerson details how ChangeCasting produced positive financial results for the former. He also discusses how ChangeCasting principles were used so successfully by the Barack Obama presidential campaign in 2008. The insights presented here will be invaluable to business executives, public officials, students of management and organizations, and anyone who needs to take organizational change from the drawing board to successful implementation and replication.
Add this copy of Leading Change in a Web 2.1 World: How ChangeCasting to cart. $11.08, very good condition, Sold by 2VBooks rated 4.0 out of 5 stars, ships from Derwood, MD, UNITED STATES, published 2010 by Brookings Institution Press.
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Seller's Description:
Very good. No dust jacket. Glued binding. Cloth over boards. With dust jacket. 148 p. Contains: Figures. Innovations in Leadership (Hardcover). Audience: General/trade. No previous owner's name. Clean, tight pages. No bent corners. No remainder mark.