Provides entrepreneurs with the tools to start a successful new venture in a global marketplace. This book is organised to follow the process of new venture creation, from recognising an opportunity to testing a business concept in the marketplace to creating a company, and implementing the concept through the writing of a business plan.
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Provides entrepreneurs with the tools to start a successful new venture in a global marketplace. This book is organised to follow the process of new venture creation, from recognising an opportunity to testing a business concept in the marketplace to creating a company, and implementing the concept through the writing of a business plan.
Read Less
