"This could be a very useful book for teachers and non-teachers alike. Dr. DeBono does not claim to be able to turn us all into Miltons, Davincis, and Einsteins...but his techniques provide an alternative to just sitting around waiting for the Muse to appear. The Muse never appears to most of us--hence the value of this book."-- David Cohen, Times Educational Supplement The first practical explanation of how creativity works, this results-oriented bestseller trains listeners to move beyond a "vertical" mode of thought ...
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"This could be a very useful book for teachers and non-teachers alike. Dr. DeBono does not claim to be able to turn us all into Miltons, Davincis, and Einsteins...but his techniques provide an alternative to just sitting around waiting for the Muse to appear. The Muse never appears to most of us--hence the value of this book."-- David Cohen, Times Educational Supplement The first practical explanation of how creativity works, this results-oriented bestseller trains listeners to move beyond a "vertical" mode of thought to tap the potential of lateral thinking "The underlying argument of the book is that there are two kinds of thinking--vertical and lateral. Most of us are educated to think vertically, to go from one logical step to the next, moving all the time towards the one correct solution of our problem. We are not usually educated to be creative, to generate idea after idea.... "Dr. DeBono argues that the function of vertical, logical thinking is to argue what is wrong. It is a very useful way of thinking, but it is not the only useful way. To claim it is, is the sort of intellectual arrogance that makes creative thinking unlikely....
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Seller's Description:
Very good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
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Seller's Description:
Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
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Seller's Description:
Fair. May contain writing notes highlighting bends or folds. Text is readable book is clean and pages and cover mostly intact. May show normal wear and tear. Item may be missing CD. May include library marks.
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Seller's Description:
Fair. This paperback book shows normal wear and tear. The cover is different than what is shown in the picture of this listing. Shipped to you from Goodwill of the Valleys, Roanoke VA. Thank you for your support!