This book describes the ways in which politicians, church officials, generals, and other leaders try to influence our use of language. Using many examples, Professor Cooper argues that language planning is never attempted for its own sake, but rather for the attainment of nonlinguistic ends. Examples discussed include the revival of Hebrew as a spoken language, feminist campaigns to eliminate sexist bias in language, adult literacy campaigns, the plain language movement, efforts to distinguish American from British spelling ...
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This book describes the ways in which politicians, church officials, generals, and other leaders try to influence our use of language. Using many examples, Professor Cooper argues that language planning is never attempted for its own sake, but rather for the attainment of nonlinguistic ends. Examples discussed include the revival of Hebrew as a spoken language, feminist campaigns to eliminate sexist bias in language, adult literacy campaigns, the plain language movement, efforts to distinguish American from British spelling, the American bilingual education movement, the creation of writing systems for unwritten languages, and campaigns to rid languages of foreign terms. This is the first book to define the field of language planning and relate it to other aspects of social planning and to social change.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 400grams, ISBN: 9780521336413.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pen & pencil markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 400grams, ISBN: 9780521336413.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 400grams, ISBN: 9780521336413.
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Fair. Ex-library with usual stamps and markings but otherwise in good condition with dust jacket This is a damaged book. May be ex-library, water-damaged, or spine creased/broken. Acceptable, Reading copy only, with writing/markings and heavy wear. Standard-sized.
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Good. Spine is uncreased, binding tight and sturdy; text also very good; light edgewear, light age-toning to wraps. Small permanent marker marking on front end page. Ships from Dinkytown in Minneapolis, Minnesota.
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Very Good in No d/j as Published jacket. Size: 8vo-over 7¾"-9¾" tall; Type: Book N.B. Small plain label to inside front cover. Slight fading to covers.