Anyone who makes a living from Latin music can tell you that the Latin market isn't just one monolithic market; it's actually a lot of different markets and different niches -- markets like the regional Mexican market (norteño, banda, mariachi, ranchera, Tejano), the tropical market (salsa, merengue, and cumbia), the Spanish flamenco market, and the Brazilian market (which includes a seemingly endless list of Brazilian styles). Artists with a Mexican orientation are well aware of the fact that there's a fortune to be made ...
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Anyone who makes a living from Latin music can tell you that the Latin market isn't just one monolithic market; it's actually a lot of different markets and different niches -- markets like the regional Mexican market (norteño, banda, mariachi, ranchera, Tejano), the tropical market (salsa, merengue, and cumbia), the Spanish flamenco market, and the Brazilian market (which includes a seemingly endless list of Brazilian styles). Artists with a Mexican orientation are well aware of the fact that there's a fortune to be made from the regional Mexican market alone; it's doubtful that los Tigres del Norte are losing any sleep over the fact that they're selling more CDs in East L.A. than in Miami's Little Havana section (where Cuban listeners are more likely to be into salsa). But at the same time, Fonovisa no doubt likes the fact that Mexican superstar Marco Antonio Solis has been able to transcend the regional Mexican market and cross over to other Spanish-speaking listeners. It would be a mistake to think of this best-of collection as a release for the Mexican market alone; boasting many of Solis' major solo hits, La Historia Continúa is an album of romantic Latin pop that aims for an across-the-board appeal in the Latin world. Yes, you'll hear an occasional touch of mariachi here and a wee bit of Tex-Mex there, but ultimately, Solis' smooth, polished material has much more in common with Julio Iglesias, José José, or Rocio Dúrcal than it does with a typical Rieleros del Norte disc. La Historia Continúa is Latin adult contemporary, pure and simple -- and even though Solis can be quite predictable, he's great at what he does. This 2003 release isn't the last word on Solis' Fonovisa output, but if you're looking to explore his solo hits for the first time, it's a logical starting point. [The album was also available with a bonus DVD featuring music videos.] ~ Alex Henderson, Rovi
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