Drawing from 25 years of successful marketing and acclaimed, award-winning work, the authors show that bankable, creative ideas come from zeroing in on the one key business problem that must be solved and then rigorously unearthing insights that will lead to a spectacular solution.
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Drawing from 25 years of successful marketing and acclaimed, award-winning work, the authors show that bankable, creative ideas come from zeroing in on the one key business problem that must be solved and then rigorously unearthing insights that will lead to a spectacular solution.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Good
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17965510072
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Seller's Description:
Good. The cover may have some normal wear. The text has no notes or markings.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Good
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
18044608140
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Seller's Description:
Good. Glued binding. Paper over boards. With dust jacket. 228 p. Contains: Illustrations.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fair
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
18070915189
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Fair in fair dust jacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fair
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
07/2006
Language:
English
Alibris ID:
18069379350
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Fair. Size: 6x1x9;
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fine/Like New
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17958518759
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Fine. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fine/Like New
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17960192834
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Fine. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fair
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17993416586
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Fair. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Fine/Like New
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17959148135
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Fine. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Good
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17221486844
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 9781591399278.
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Edition:
2006, Harvard Business Review Press
Hardcover,
Very Good
Details:
ISBN:
1591399270
ISBN-13:
9781591399278
Pages:
228
Publisher:
Harvard Business Review Press
Published:
2006
Language:
English
Alibris ID:
17756147061
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Very good.
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2006,
Harvard Business Review Press, Boston, MA
ISBN-13: 9781591399278
Hardcover