"Geared toward undergraduate and postgraduate students studying international marketing, International Marketing, An SME Perspective blends rigorous theory with practice. The book places emphasis on the impact of technology on the international marketing landscape."--Jacket.
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"Geared toward undergraduate and postgraduate students studying international marketing, International Marketing, An SME Perspective blends rigorous theory with practice. The book places emphasis on the impact of technology on the international marketing landscape."--Jacket.
Read Less
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
2004
Language:
English
Alibris ID:
16645543316
Shipping Options:
Standard Shipping: $4.73
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1350grams, ISBN: 9780273673231.
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
2004
Language:
English
Alibris ID:
16803895428
Shipping Options:
Standard Shipping: $4.73
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1400grams, ISBN: 9780273673231.
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
2004
Language:
English
Alibris ID:
16992489515
Shipping Options:
Standard Shipping: $4.73
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1350grams, ISBN: 9780273673231.
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
2004
Language:
English
Alibris ID:
18076276277
Shipping Options:
Standard Shipping: $4.73
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!