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International Business: The Challenge of Global Competition W/ Student CD, Map, Powerweb, and Cesim Simulation

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International Business: The Challenge of Global Competition W/ Student CD, Map, Powerweb, and Cesim Simulation - Ball, Donald, and McCulloch, Wendell H, and Frantz, Paul L
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International Business: The Challenge of Global Competition, 8e, continues to be the textbook of choice for instructors who want comprehensive coverage. It is the textbook of choice for adopters who like to cover a broad range of topics and to show students the steps a business must take to go global. International Business, 8e, describes international business concepts in a pedagogically rich and straightforward style. In response to reviewer feedback, a new, clearer design and expanded web site can be found with the 8th ...

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International Business: The Challenge of Global Competition W/ Student CD, Map, Powerweb, and Cesim Simulation 2001, Irwin/McGraw-Hill, London

ISBN-13: 9780072485547

8th edition

Unknown binding