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International Business History: A Contextual and Case Approach

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International Business History: A Contextual and Case Approach - McCarthy, Dennis M
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This text presents for the first time the history of international business, using both a case and contextual approach. Case studies from around the world are analyzed in both their internal and external contexts. Divided into five geographical sections--Europe, North America, Central America/South America/the Caribbean, Africa, and Asia/the Western Pacific--the text features case studies of particular businesses of various periods, as well as essays on international business and economic integration in the particular ...

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International Business History: A Contextual and Case Approach 1994, Praeger, New York

ISBN-13: 9780275944131

Hardcover

International Business History: A Contextual and Case Approach 1994, Praeger, New York

ISBN-13: 9780275944148

Trade paperback