This new, completely revised edition of the direct marketing industry''s leading reference is the one inf ormation source that business executives and direct mail ind ustry information seekers have come to rely on for daily dec ision making. '
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This new, completely revised edition of the direct marketing industry''s leading reference is the one inf ormation source that business executives and direct mail ind ustry information seekers have come to rely on for daily dec ision making. '
Read Less
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Seller's Description:
Fine in Very Good jacket. Book Fine condition in a very good dust jacket. (xii) 400 pages, 8vo; blue cloth. Wealth of information about 200 mail order businesses from the well known to the obscure.
