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How to Write Great Copy: Learn the Unwritten Rules of Copywriting

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How to Write Great Copy: Learn the Unwritten Rules of Copywriting - Whitter, Ben
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An experienced copywriter demonstrates how to get a message across and guidesreaders through the process.

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How to Write Great Copy: Learn the Unwritten Rules of Copywriting 2006, Kogan Page, London

ISBN-13: 9780749446635

2nd edition

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