This volume is a practical guide to formulating media messages and putting them across. It looks at understanding what the media want, how to reach the people who matter, creating memorable messages, communicating in a crisis, and much more.
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This volume is a practical guide to formulating media messages and putting them across. It looks at understanding what the media want, how to reach the people who matter, creating memorable messages, communicating in a crisis, and much more.
Read Less
Add this copy of How to Make Your Case in the Media: the Complete Guide to cart. $57.02, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by New Venture Publishing.
