Using hitherto inaccessible or neglected sources, Herzstein chronicles how Henry R. Luce, founder of "Time" magazine, used his famous magazine to advance his interventionist agenda in Asia and to convince Americans that the United States had "lost" China to the Communists.
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Using hitherto inaccessible or neglected sources, Herzstein chronicles how Henry R. Luce, founder of "Time" magazine, used his famous magazine to advance his interventionist agenda in Asia and to convince Americans that the United States had "lost" China to the Communists.
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ill., 1 map. Minor rubbing. A dent to spine. Light cover corner crease. VG. 25x16cm, xv, 346 pp. Contents: From the American century to the Cold War: Henry Luce and China: prelude to an American crusade; Learning to market Chiang's China; Bitter victory; China on the brink: what role for America? ; Luce and the "loss" of China; Cold war strategy: allies and enemies in the battle for China; Losing China: the hunt for culprits intensifies; Anti-communist allies in Asia: MacArthur and Rhee; McCarthy and Korea: crises and opportunities; The campaign for a wider war in Asia; Electing Eisenhower while fighting McCarthy; Time Inc., Eisenhower, and Asian policy, 1952-1959; Unwelcome moderation: Eisenhower's caution in East Asia; Keeping the pressure on Mao and Ho; Time, Luce, and the looming disaster in Vietnam, 1960-1967; Time Inc. and nation-making in Vietnam: from Kennedy to Johnson; Troubled crusade in Vietnam; The final years of Henry Luce's mission to Asia. ["Henry Robinson Luce (1898-1967) founded Time, Life, Fortune, & Sports Illustrated. Born in China to missionary parents, Luce was a kind of lay preacher, anxious to mold the American mind & advance his ideological program: intervention, capitalism, democracy (when appropriate)and Christian activism. The most celebrated & influential editor of his day, Luce was also obsessed with the American mission in the world, & with China & East Asia, the place of his birth. Luce tried to 'sell' this mission to a sometimes reluctant public. A passionate anti-Communist interventionist, he also convinced Americans that the U.S. had perversely 'lost' China to the Communists.., . "-Publisher's description]
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