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Handbook of Research on Strategic Supply Chain Management in the Retail Industry

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Handbook of Research on Strategic Supply Chain Management in the Retail Industry - Kamath, Narasimha (Editor), and Saurav, Swapnil (Editor)
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Customer satisfaction is a pivotal component to any business that provides goods or services to the public. By effectively managing the flow of products, business can adapt to the growing demands of consumers and deliver successful customer service. The Handbook of Research on Strategic Supply Chain Management in the Retail Industry is an authoritative reference source for the latest scholarly research on properly managing business processes in order to satisfy end-user requirements and increase competitive advantage in the ...

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Handbook of Research on Strategic Supply Chain Management in the Retail Industry 2016, Business Science Reference

ISBN-13: 9781466698949

Hardcover