Written by an experienced professor, leader, and consultant in the field of management communication, this succinct and down-to-earth guide summarizes and reviews communication, writing and speaking strategies - arming students with the know-how, techniques, and skills to deal successfully with the managerial communication issues they will face as future business professionals. For MBA, executive, and junior/senior-level courses in Management Communication or Business Communication. It could also be a supplementary text in ...
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Written by an experienced professor, leader, and consultant in the field of management communication, this succinct and down-to-earth guide summarizes and reviews communication, writing and speaking strategies - arming students with the know-how, techniques, and skills to deal successfully with the managerial communication issues they will face as future business professionals. For MBA, executive, and junior/senior-level courses in Management Communication or Business Communication. It could also be a supplementary text in Introduction to Business and other courses requiring students to give presentations* NEW-Expanded coverage of the use of technology-E-mail, teleconferencing, and electronic meeting systems, and much more. * Introduces students to cutting edge technology they will use on their jobs. * NEW-Gender-based differences in communications. * Introduces gender-based tendencies in Business Communication as a subset of cultural variables. * NEW-Reworked section on how to organize ones thoughts. * Clarifies for students this critical aspect of the writing or presentation process. * NEW-Sections on structural signposts in writing and speaking. * Provides students with techniqu
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