Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars Includes Podcasts, Blogs, and Media Training for the Digital Age
Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars Includes Podcasts, Blogs, and Media Training for the Digital Age
The Internet has not only changed the sheer vastness of services and products available to consumers, but it's significantly changed the way businesses communicate with their buyers. The good news is that new technology makes it easier for businesses to get the right product to the right customer at the right time--and at a fraction of the cost. Completely updated and revised, this book uses the expertise of today's top media gurus to show you how to get the word out about your product or business and reach even more buyers ...
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The Internet has not only changed the sheer vastness of services and products available to consumers, but it's significantly changed the way businesses communicate with their buyers. The good news is that new technology makes it easier for businesses to get the right product to the right customer at the right time--and at a fraction of the cost. Completely updated and revised, this book uses the expertise of today's top media gurus to show you how to get the word out about your product or business and reach even more buyers--without the cost of a traditional big budget campaign!
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Very Good. Very Good condition. 2nd edition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Very good. No dust jacket as issued. Clean text; wraps have edge wear and fore edge lift. Trade paperback (US). Glued binding. 336 p. Contains: Illustrations. Audience: General/trade.
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-1. Signed by author on the title page with a brief inscription to the previous owner. Stated Second Edition, first printing with full letter line in fine / like new condition. The pages of the text are clean, crisp, and unmarked. No creasing along the spine, and no bent page corners. The book is in excellent condition. All items guaranteed, and a portion of each sale supports social programs in Los Angeles. Ships from CA.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
