This book explains the role of the graphic designer in making broadcast programmes and on-screen publicity, together with their contribution to art direction and graphic design in TV commercials, supported by case studies of student and professional work. There is a maze of technical production methods available, both old and new, but there is very little literature to describe them or to explain how TV designers organise, understand and employ them. This book offers a sound introduction to the subject with a 32 page colour ...
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This book explains the role of the graphic designer in making broadcast programmes and on-screen publicity, together with their contribution to art direction and graphic design in TV commercials, supported by case studies of student and professional work. There is a maze of technical production methods available, both old and new, but there is very little literature to describe them or to explain how TV designers organise, understand and employ them. This book offers a sound introduction to the subject with a 32 page colour plate section including many examples of contemporary designers' work.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780240513263.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780240513263.
