Global Spin reveals the sophisticated techniques used by powerful conservative forces to change the way the public and politicians think about the environment. Large corporations are using their influence to reshape public opinion, to weaken gains made by environmentalists, and to turn politicians against improved environmental laws.The corporations' techniques include employing specialized public relations firms to set up front groups that promote the corporate agenda while posing as public-interest groups; creating ...
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Global Spin reveals the sophisticated techniques used by powerful conservative forces to change the way the public and politicians think about the environment. Large corporations are using their influence to reshape public opinion, to weaken gains made by environmentalists, and to turn politicians against improved environmental laws.The corporations' techniques include employing specialized public relations firms to set up front groups that promote the corporate agenda while posing as public-interest groups; creating astroturf -- artificially created grassroots support for corporate causes; deterring public involvement by imposing SLAPPS (Strategic Lawsuits Against Public Participation); getting corporate-based environmental education materials into schools; and funding conservative think-tanks, which cast doubt on environmental problems and oppose stricter environmental regulations.In the media, corporate advertising and sponsorship affect the content of news programs, and industry-funded scientists are presented as independent experts. In stores, green marketing (sometimes called greenwashing) tries to persuade consumers that corporations are addressing serious environmental problems.Global Spin is the first book to document in detail how corporations in the U.S., Europe, and Australia manipulate the international debate to obscure their role in causing and prolonging our environmental crisis. While certain to be controversial, the book is so deeply researched and well-written that few will be able to dismiss its troubling insights.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pen markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 9781903998090.
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Fine. Fine condition. Green Books, 1997. First UK paperback edition. Paperback(nicks and crease on the edges of the cover) in fine condition. Nice and clean pages as new with a small mark and nick on the outer edges, small creases and nicks on the edges of the pages. Nice and clean book. Foreword by David Edwards.288pp including References, bibliography, index. This is another paragraph Review: Beder is a professional engineer who heads an environmental education program at the University of Sydney. She is also the author of two books published in Australia, The Nature of Sustainable Development (1993) and Toxic Fish and Sewer Surfing (1989). Rather than focus on direct assaults on the world's environment, Global Spin, which was already published in England last fall, is a well-documented survey of how corporations attempt to influence public opinion and garner political support when it comes to environmental issues. Beder reports on massive advertising and public relations campaigns designed to fight environmental regulations and portray supporters of restrictions as extremists. She shows how conservative think tanks and some so-called grassroots organizations with innocuous-sounding names, such as Coalition for Vehicle Choice or Mothers Opposing Pollution, are funded by companies and industry trade associations, and she uncovers corporate attempts to influence the media with threats to withdraw advertising. Beder is based in Australia, but her examples and her perspective are truly global.
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Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
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Used Good. Front and back have light wear and minor damage. Spine intact, some wear. Binding is intact. Some pages have some markings or underling but are generally clean with minor edge or corner wear. No water damage or significant stains. Clearly a pre-owned and used copy but still in readable condition. Firefly Bookstore sells items online and in our store front. We try to add images and descriptions when we can, but if you need additional information or photos of the books we list, please contact us.
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