From Big Data to Big Profits: Success with Data and Analytics

In From Big Data to Big Profits , Russell Walker investigates the use of internal Big Data to stimulate innovations for operational effectiveness, and the ways in which external Big Data is developed for gauging, or even prompting, customer buying decisions. Read More

In From Big Data to Big Profits , Russell Walker investigates the use of internal Big Data to stimulate innovations for operational effectiveness, and the ways in which external Big Data is developed for gauging, or even prompting, customer buying decisions. Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 180 Day Rental: $29.57 (Expires Sep 29, 2025) 365 Day Rental: $34.12 (Expires Apr 02, 2026) Buy eBook Lifetime Access: $45.49 Title: From Big Data to Big Profits by Russell Walker Publisher: Oxford University Press Academic US Print ISBN: 9780199378326, 0199378320 eText ISBN: 9780190260699 Edition: 2015 Format: EPUB eBook	$29.57 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ