Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factors--their biologic affinities, their culture and values, their economic status, their physical and social environments ...
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Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factors--their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environments--all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth . This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.
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Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $8.68, fair condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 2006 by National Academies Press.
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $9.36, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2006 by National Academies Press.
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $9.36, fair condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2006 by National Academies Press.
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Seller's Description:
Very good. No dust jacket. Ex-library. Glued binding. Paper over boards. 516 p. Audience: General/trade. LCCN 2005037404 Type of material Book Corporate name Institute of Medicine (U.S.). Committee on Food Marketing and the Diets of Children and Youth. Main title Food marketing to children and youth: threat or opportunity? / Committee on Food Marketing and the Diets of Children and Youth, Food and Nutrition Board, Board on Children, Youth, and Families; J. Michael McGinnis, Jennifer Gootman, Vivica I. Kraak, editors. Published/Created Washington, D.C. : National Academies Press, c2006. Description xx, 516 p. : ill.; 24 cm. ISBN 0309097134 (hardback) 0309100895 9780309097130 LC classification RJ206. I43 2006 Related names McGinnis, J. Michael. Gootman, Jennifer Appleton. Kraak, Vivica I. Subjects Children--Nutrition. Youth--Nutrition. Food industry and trade. Target marketing. Health promotion. Nutrition policy. Child consumers. Food. Adolescent. Advertising. Child. Diet. Food Habits. Public Policy. Notes "Institute of Medicine of the National Academies." Includes bibliographical references and index. Additional formats Also available online. Dewey class no. 618.92/39 NLM class no. 2006 H-214 WS 115 I59f 2006 NAL class no. RJ206. F66 2006 National bib no. GBA620945 National bib agency no. 101264153 013397189 Other system no. (OCoLC)ocm62560641
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $12.68, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2006 by National Academies Press.
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Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $21.76, good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 2006 by National Academies Press.
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $40.98, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by National Academies Press.
Add this copy of Food Marketing to Children and Youth: Threat Or to cart. $140.64, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by National Academies Press.
