Focus Group: A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and improvements: - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group s responses. - Collaborative Approach updated to address the ...
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Focus Group: A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and improvements: - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group s responses. - Collaborative Approach updated to address the latest ways to implement the empowerment and action research. - Budgeting how to more effectively budget for a focus group - Coding how to more effectively use existing software packages to code and analyze the results of a focus group.
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2014,
Sage Publications, Inc, Thousand Oaks
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5th edition
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Sage Publications (CA), Thousand Oaks
ISBN-13: 9781412969475
4th edition
Spiralbound
2000,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780761920717
3rd edition
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2000,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780761920700
3rd edition
Hardcover
1994,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780803955677
2nd Third edition
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1994,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780803955660
2nd edition
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1988,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780803931862
Hardcover
1988,
Sage Publications, Inc, Thousand Oaks
ISBN-13: 9780803931879
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All Editions of Focus Groups: A Practical Guide for Applied Research
Books by Richard A a Krueger