Fitness industry specialists Stehpen Tharret and James Peterson present the most comprehensive blueprint ever created for developing, leading, managing, and operating a successful health fitness business. The book is separated into seven distinct sections representing the primary skill sets needed to succeed as a leader and manager in the health/fitness club industry: Introduction to the Health/Fitness Industry, Membership in the Health/Fitness Club Industry, Membership Retention in the Health/Fitness Club, The Health ...
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Fitness industry specialists Stehpen Tharret and James Peterson present the most comprehensive blueprint ever created for developing, leading, managing, and operating a successful health fitness business. The book is separated into seven distinct sections representing the primary skill sets needed to succeed as a leader and manager in the health/fitness club industry: Introduction to the Health/Fitness Industry, Membership in the Health/Fitness Club Industry, Membership Retention in the Health/Fitness Club, The Health/Fitness Club, Staffing Issues in the Health/Fitness Club Industry, Facilities and Equipment in the Health/Fitness Club, and Operational Practices in the Health/Fitness Club. Also includes sections on the international health/fitness club industry, the future of the health/fitness club industry, case studies, and eighteen thoughtfully organized appendices covering everything from the various industry associations and organizations to sample job descriptions and member satisfaction surveys.
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