Popular assumptions about the media are set in the context of the last 50 years of research, examining how media images are created, how they influence people's attitudes and behaviour, what effects society and the media have on each other and what changes satellite technology will bring. Four issues are dealt with in particular detail - media and violence, the influence of advertising, the presentation and effect of news items and the future of religious broadcasting. In a world dominated by the media, this book picks out ...
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Popular assumptions about the media are set in the context of the last 50 years of research, examining how media images are created, how they influence people's attitudes and behaviour, what effects society and the media have on each other and what changes satellite technology will bring. Four issues are dealt with in particular detail - media and violence, the influence of advertising, the presentation and effect of news items and the future of religious broadcasting. In a world dominated by the media, this book picks out and examines the ethical and moral changes faced by Christians in this area.
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