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Empathy in Action: How to Deliver Great Customer Experiences at Scale

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Empathy in Action: How to Deliver Great Customer Experiences at Scale - Bates, Tony, and Petouhoff, Natalie, Dr.
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A bold new look at how technology can become a force multiplier to deliver more empathy and integrate deeper, more personalized human connections into everyday business interactions at scale. While the world has never needed more empathy than today, too often technology is used by businesses as a substitute and a barrier to real human connection. We've all experienced dumb chatbots, automated scripts and poor employee interactions that dehumanizes customer interactions. Empathy is a powerful construct for a better ...

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Empathy in Action: How to Deliver Great Customer Experiences at Scale 2022, Ideapress Publishing

ISBN-13: 9781646870431

Hardcover