Strong brands have people who care-but not by luck or accident. Strong brands nurture care from all the people who are material to their success. You can too. This book will show founders, senior executives, or branding, marketing, and human resources leaders why people want to care about their brands and how to enable them.
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Strong brands have people who care-but not by luck or accident. Strong brands nurture care from all the people who are material to their success. You can too. This book will show founders, senior executives, or branding, marketing, and human resources leaders why people want to care about their brands and how to enable them.
Read Less
