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Designing and Using Organizational Surveys: A Seven-Step Process

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Designing and Using Organizational Surveys: A Seven-Step Process - Church, Allan H, and Kraut, Allen I, and Waclawski, Janine
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The survey process is a highly complex and situationally dependent one, in need of careful management. If poorly designed and administered, surveys can create disappointment and even disaster. Little has been written so far for those responsible for designing and implementing surveys in organizations. These authors have drawn on their extensive consulting experience to develop a concise, pragmatic, seven-step model covering the entire process, from initiation, to final evaluation, to making the results meaningful to the ...

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Designing and Using Organizational Surveys: A Seven-Step Process 2001, John Wiley & Sons, San Francisco, CA

ISBN-13: 9780787956776

Hardcover