In this completely revised and updated edition of her classic work, Lu Ann Aday draws on the most current research in survey design, marketing research, health services research, and cognitive psychology to provide comprehensive guidance on designing and conducting health surveys. This important resource is written for health care marketing personnel, strategic planners, program designers, administrators, and other health care professionals who conduct or contract for health studies as well as researchers, and academics.
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In this completely revised and updated edition of her classic work, Lu Ann Aday draws on the most current research in survey design, marketing research, health services research, and cognitive psychology to provide comprehensive guidance on designing and conducting health surveys. This important resource is written for health care marketing personnel, strategic planners, program designers, administrators, and other health care professionals who conduct or contract for health studies as well as researchers, and academics.
Read Less
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Seller's Description:
Very Good. Size: 7x1x9; APPEARS UNREAD. ALMOST LIKE NEW. Hardcover with dust jacket. Previous owner's book stamp on front endpaper. A very small tear in the title page. Pages are clean and unmarked. Dust jacket shows light edge wear. Binding is tight, hinges strong.; 100% Satisfaction Guaranteed! Ships same or next business day!
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
Good. Good condition. Good dust jacket. 2nd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1150grams, ISBN: 9780787902940.