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Design Thinking: Understand - Improve - Apply - Plattner, Hasso (Editor), and Meinel, Christoph (Editor), and Leifer, Larry (Editor)
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"Everybody loves an innovation, an idea that sells." But how do we arrive at such ideas that sell? And is it possible to learn how to become an innovator? Over the years Design Thinking - a program originally developed in the engineering department of Stanford University and offered by the two D-schools at the Hasso Plattner Institutes in Stanford and in Potsdam - has proved to be really successful in educating innovators. It blends an end-user focus with multidisciplinary collaboration and iterative improvement to produce ...

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Design Thinking: Understand - Improve - Apply 2013, Springer-Verlag Berlin and Heidelberg GmbH & Co. K, Berlin

ISBN-13: 9783642266386

Paperback

Design Thinking: Understand - Improve - Apply 2010, Springer, Berlin, Heidelberg

ISBN-13: 9783642137563

2011 edition

Hardcover