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Daytime Television Gameshows and the Celebration of Merchandise: The Price Is Right

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Daytime Television Gameshows and the Celebration of Merchandise: The Price Is Right - Holbrook, Morris B, Dr.
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A neglected genre that promises to shed light on the culture of consumption appears in the form of the daytime television game shows whose hegemonic message seems to convey and to justify a widespread obeisance to the mandate of materialism. A close analysis of the longest running game show, The Price Is Right , suggests that all facets of this program combine to reinforce its central meaning as a ritualistic validation of consumption-oriented greed.

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Daytime Television Gameshows and the Celebration of Merchandise: The Price Is Right 1993, University of Wisconsin Press

ISBN-13: 9780879726218

Trade paperback

Daytime Television Gameshows and the Celebration of Merchandise: The Price Is Right 1993, Popular Press

ISBN-13: 9780879726201

Hardcover