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Data Is Everybody's Business: The Fundamentals of Data Monetization

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Data Is Everybody's Business: The Fundamentals of Data Monetization - Wixom, Barbara H, and Beath, Cynthia M, and Owens, Leslie
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"A guide for business leaders to understand the capabilities and strategies necessary to make money from their data"--

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Data Is Everybody's Business: The Fundamentals of Data Monetization 2023, MIT Press

ISBN-13: 9780262048217

Hardcover