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Cutlip and Center's Effective Public Relations: International Edition

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Cutlip and Center's Effective Public Relations: International Edition - Broom, Glen, and Sha, Bey-Ling
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For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. Title includes the names of Cutlip and Center in honor of their contribution to the field. Beginning with the first edition in 1952, Effective Public Relations (EPR) has introduced the theory and principles of public relations, schooled its practitioners, and served as a reference for those in the calling worldwide. Scott M. Cutlip and Allen H. Center ...

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Cutlip and Center's Effective Public Relations: International Edition 2012, Pearson Education Limited, Harlow

ISBN-13: 9780273768395

11th edition

Paperback

Cutlip and Center's Effective Public Relations: International Edition 2008, Pearson, Upper Saddle River

ISBN-13: 9780138145668

10th edition

Paperback