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Crisis Communication: Theory and Practice - Zaremba, Alan Jay
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Crisis Communication adds theoretical coverage and practical application to the more traditional study of crisis communication through case analysis. It prepares students by providing a theoretical framework for understanding, examining the recommendations of academics and practitioners, and describing the steps and stages for communication planning. It is designed for upper undergraduate students and does not require familiarity with relevant theory. Each chapter includes Chapter Objectives, Case Study, Practitioner ...

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Crisis Communication: Theory and Practice 2010, Routledge, Oxford

ISBN-13: 9780765620521

Trade paperback

Crisis Communication: Theory and Practice 2010, Routledge, Oxford

ISBN-13: 9780765620514

Hardcover