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Crafting and Executing Strategy: The Quest for Competitive Advantage W/Olc/Premium Content Card

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Crafting and Executing Strategy: The Quest for Competitive Advantage W/Olc/Premium Content Card - Thompson, Arthur, and Strickland, A J, and Gamble, John E
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Thompson, Strickland and Gambles', Crafting And Executing Strategy: The Quest for Competitive Advantage, 14e clearly conveys the central thrust of basic courses in business and competitive Strategy. This text presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. It includes a streamlined presentation of the chapters and an all new chapter on Strategy, Ethics and Social Responsibility. Known for its cases and teaching notes, Crafting And Executing ...

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Crafting and Executing Strategy: The Quest for Competitive Advantage W/Olc/Premium Content Card 2004, Irwin/McGraw-Hill, London

ISBN-13: 9780072962215

14th edition

Hardcover