As developing markets are opened up to global competition, firms in developing countries are being confronted with a host of new problems. In order to explore a broad systemic response to the challenge of globalization, the authors of this unique book critically examine the case of Crompton Greaves Limited, a leading Indian firm in the electrical industry. The book suggests that the answer to this challenge lies in a change in strategic focus rather than in the acquisition of costly new technologies.
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As developing markets are opened up to global competition, firms in developing countries are being confronted with a host of new problems. In order to explore a broad systemic response to the challenge of globalization, the authors of this unique book critically examine the case of Crompton Greaves Limited, a leading Indian firm in the electrical industry. The book suggests that the answer to this challenge lies in a change in strategic focus rather than in the acquisition of costly new technologies.
Read Less
