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Constructing the Child Viewer: A History of the American Discourse on Television and Children, 1950-1980

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Constructing the Child Viewer: A History of the American Discourse on Television and Children, 1950-1980 - Luke, Carmen
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Beginning from a poststructuralist position, Constructing the Child Viewer examines three decades of U.S. research on television and children. The book concludes that historical concepts of the child television viewer are products of discourse and cannot be taken to reflect objective, scientific truths about the child viewer. Widely disseminated constructs of the passive viewer, the active viewer, the interactive viewer, and the media literate viewer are seen as problematic. Nearly all academic studies published from 1948 ...

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Constructing the Child Viewer: A History of the American Discourse on Television and Children, 1950-1980 1990, Praeger, New York

ISBN-13: 9780275935160

Hardcover