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Chutzpah & Chutzpah: Saatchi & Saatchi: The Insiders' Stories

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Chutzpah & Chutzpah: Saatchi & Saatchi: The Insiders' Stories - Goode, Simon, and Myers, Richard, and Darke, Nick
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This is the story of the rise and rise of advertising giant Saatchi & Saatchi as it has never been told before. With over 200 astonishing first-hand accounts from the people who were really there, this is a fascinating insight into a remarkable success story and an unorthodox business. Responsible for generating some of the most memorable and groundbreaking advertising of the last fifty years, Saatchi & Saatchi became infamous in their own right. Made up of maverick thinkers and ingenious talent, they broke rules and won ...

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Chutzpah & Chutzpah: Saatchi & Saatchi: The Insiders' Stories 2017, Michael O'Mara Books Ltd, London

ISBN-13: 9781782436584

Hardcover