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Choosing the Right Pond: Human Behavior and the Quest for Status

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Choosing the Right Pond: Human Behavior and the Quest for Status - Frank, Robert H
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This challenging and provocative book offers an alternative to the prevailing view of human beings as economic automatons, demonstrating instead how individual desires--notably the quest for status--profoundly affect the marketplace.

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Choosing the Right Pond: Human Behavior and the Quest for Status 1987, Oxford University Press, USA

ISBN-13: 9780195049459

Trade paperback

Choosing the Right Pond: Human Behavior and the Quest for Status 1985, Oxford University Press, USA, New York, NY

ISBN-13: 9780195035209

Hardcover