"Changing Focus" recounts Kodak's roller-coaster history, including a string of failed product launches, management blunders, and ill-conceived attempts to diversify. Readers see today's Kodak struggling to revitalize itself, beginning with a portrait of CEO George Fisher, who has been charged with the daunting task of remaking one of the world's largest companies. Photo insert.
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"Changing Focus" recounts Kodak's roller-coaster history, including a string of failed product launches, management blunders, and ill-conceived attempts to diversify. Readers see today's Kodak struggling to revitalize itself, beginning with a portrait of CEO George Fisher, who has been charged with the daunting task of remaking one of the world's largest companies. Photo insert.
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Seller's Description:
Times Business, 1997. As new., Hardcover, Octavo, 276. Bright, clean, tight, in dust jacket. 276 pages. Remainder dot on top edge, otherwise as new, unused. Packed and shipped with care.
