Campaign Planner for Integrated Brand Communications is designed to help consumers prepare and present a professional campaign in conjunction with their advertising, promotion, or IMC text. Using a 10-step guide, this workbook clearly explains the process of planning and executing a successful campaign. Consumers have the option of working alone or in teams to complete the workbook activities. Consumers working in teams will be exposed to and learn about specific agency roles as they create their campaign.
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Campaign Planner for Integrated Brand Communications is designed to help consumers prepare and present a professional campaign in conjunction with their advertising, promotion, or IMC text. Using a 10-step guide, this workbook clearly explains the process of planning and executing a successful campaign. Consumers have the option of working alone or in teams to complete the workbook activities. Consumers working in teams will be exposed to and learn about specific agency roles as they create their campaign.
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Add this copy of Campaign Planner for Integrated Brand Communications to cart. $10.47, fair condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $10.51, good condition, Sold by Books From California rated 4.0 out of 5 stars, ships from Simi Valley, CA, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $19.49, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $19.49, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $23.67, good condition, Sold by Dotcom liquidators / dc1 rated 4.0 out of 5 stars, ships from Fort Worth, TX, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $50.09, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $95.96, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2004 by Cengage Learning.
Add this copy of Campaign Planner for Integrated Brand Communications to cart. $191.64, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Cengage Learning.