A political brand is not just a logo. It's not a yard sign. A political brand is a lifelong reputation that candidates develop. The book Campaign Branding is a guide for those just getting started in politics. This book will help you understand what the important elements of your brand are and how to create it.
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A political brand is not just a logo. It's not a yard sign. A political brand is a lifelong reputation that candidates develop. The book Campaign Branding is a guide for those just getting started in politics. This book will help you understand what the important elements of your brand are and how to create it.
Read Less
