This book covers the principles and context of expertise-driven marketing. It dispels myths about article writing, discusses the core principles that drive expertise-driven marketing, and identifies similarities between relationship-driven marketing and expertise-driven marketing. It contains 8 fundamental rules of effective article writing.
Read More
This book covers the principles and context of expertise-driven marketing. It dispels myths about article writing, discusses the core principles that drive expertise-driven marketing, and identifies similarities between relationship-driven marketing and expertise-driven marketing. It contains 8 fundamental rules of effective article writing.
Read Less